Areas / London
Shopify, WordPress & AI developer
in London.
From East London, I build Shopify and WordPress stores, custom web applications and AI agents for London businesses and agencies — with the perspective of someone who runs the commercial side of a retailer, not only the code.
Based in
Romford, Essex, UKWorking across London in person and remotely. Every figure on this site is public and checkable.
Start a conversationWorking in London
Local when it helps.
Remote when it is faster.
London projects tend to be larger and more collaborative: a brand with an in-house marketer, an agency that needs a developer who can own the build, a startup that needs a considered web application rather than a template. I fit into those teams as the person who joins design, development and the numbers.
Romford is on the Elizabeth line, so the City, Stratford and Canary Wharf are a short trip for workshops and launches. The rest of the work runs on shared previews, a clear scope and a weekly rhythm.
Including Stratford, Canary Wharf, the City of London, Shoreditch, Ilford, Walthamstow, Hackney, Greenwich, Barking, Dagenham.
What I do in London
The work, end to end.
Design, development and the commercial side — the storefront, the tools behind it and the search and campaigns that bring people to it.
Questions from London businesses
Before we begin.
01Do you work with London agencies as well as direct clients?
Yes. I take on white-label and overflow development for agencies — Shopify themes and apps, WordPress builds and custom React applications — as well as direct projects. Either way the scope, timeline and ownership are agreed in writing first.
02Can you build AI tools for a London business?
Yes, and it is a growing part of the practice. The useful projects are specific: an agent that reviews a product catalogue, drafts customer replies for approval or prepares research briefs. I design the workflow and the review interface, not just the prompt.
03How do meetings work for London clients?
In person for kick-off and key reviews when it helps — Stratford, the City or your office — and online for the weekly check-ins. Staging links and recorded walkthroughs mean you can review work whenever suits you.
Also serving
Have something in mind?
Building something in London?
Tell me what you sell or what your team keeps doing by hand. A first conversation costs nothing and usually clarifies the next step.